4th Quarter is historically a slower quarter for design work. Innkeepers are gearing up for the holidays and new site design tends to go on hold until after all the festivities are over. We had a handful of determined innkeepers who had New Sites designed and Site-Lifts completed this quarter. Congratulations! Your 1st Quarter will be looking bright!

Click to see our customers’ 4th Q New Designs and Site-Lifts.

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SnippetMaster Basics
January 12, 2010 - 8am AKT, 9am PST, 10am MDT, 11am CST, Noon Eastern.

Google Alerts - Managing your Online Reputation
January 19, 2010 - 8am AKT, 9am PST, 10am MDT, 11am CST, Noon Eastern.
March 9, 2010 - 8am AKT, 9am PST, 10am MDT, 11am CST, Noon Eastern.

Google Webmaster Tools
January 26, 2010 - 8am AKT, 9am PST, 10am MDT, 11am CST, Noon Eastern.

Blog Writing Workshop
February 9, 2010 - 8am AKT, 9am PST, 10am MDT, 11am CST, Noon Eastern.

Google Local Business Center
February 16, 2010 - 8am AKT, 9am PST, 10am MDT, 11am CST, Noon Eastern.
March 23, 2010 - 8am AKT, 9am PST, 10am MDT, 11am CST, Noon Eastern.

Link Building
February 23, 2010 - 8am AKT, 9am PST, 10am MDT, 11am CST, Noon Eastern.

Don't Be a Twitter Quitter
March 16, 2010 - 8am AKT, 9am PST, 10am MDT, 11am CST, Noon Eastern.

How to Build a Facebook Fan Page
March 30, 2010 - 8am AKT, 9am PST, 10am MDT, 11am CST, Noon Eastern.

SEO (Search Engine Optimization)
February 3, 2010 - 7am AKT, 8am PST, 9am MDT, 10am CST, 11 Eastern.
March 3, 2010 - 7am AKT, 8am PST, 9am MDT, 10am CST, 11 Eastern.
April 7, 2010 - 7am AKT, 8am PST, 9am MDT, 10am CST, 11 Eastern.
May 5, 2010 - 7am AKT, 8am PST, 9am MDT, 10am CST, 11 Eastern.
June 2, 2010 - 7am AKT, 8am PST, 9am MDT, 10am CST, 11 Eastern.

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Acorn-IS "Club 60" Click Here to learn more about what "Club 60" is...
E-mail annie@acorn-is.com to Join "Club 60"

January 21, 2010 - 8am AKT, 9am PST, 10am MDT, 11am CST, Noon Eastern.
February 11, 2010 - 8am AKT, 9am PST, 10am MDT, 11am CST, Noon Eastern.
March 18, 2010 - 8am AKT, 9am PST, 10am MDT, 11am CST, Noon Eastern.

Innkeepers should know how to log into our Billing System, check their pending items, pay by credit card, etc. This information is at your fingertips. Don’t have access? Not sure how to navigate? Attend our next Billing Orchard Webinar and keep on top of any work Acorn is completing for you in 2010.

Thursday, February 25, 2010 - 8am AKT, 9am PST, 10am MDT, 11am CST, Noon Eastern.
Click to Register: https://www1.gotomeeting.com/register/446746960

Acorn Internet Services is going to be offering Association and Regional Innkeeping Webinars customized to each groups needs. Travel can be too expensive for some groups to assume to have guest speakers at their meetings, so we are looking for ways to offer support and assistance without the associated travel costs. If you are part of an Innkeeping Association or Group that would be interested in having Acorn sponsor customized Webinar training for group, drop an E-mail to lisa@acorn-is.com and she will contact you regarding the specifics.

Note: We will continue to offer in-person, hands on education for groups who have travel included in their budgets. Again, just contact Lisa Kolb regarding availability.

The New Year often inspires us to review the past year's business results and look ahead to how we can alter our business strategies in the coming year to improve those results. Part of that evaluation includes examining your web traffic statistics, organic placement, Google Local Business Listing placement, along with a careful review of any pay-per-click campaigns you have running. Before you can make a plan of where you are going, you first have to know where you have been!

If you promise yourself every year to do a better job in monitoring these details, but often come up short ... Acorn can offer the following choices to support you in 2010:

One-time MarketWatch report - $225
Which includes a recap all of your stats by month for 2009, including traffic from your paid directory listings and a calculation of your "cost per click", a capture of your organic placement on your top 3 keyword phrases, a review of your Web site with recommendations, initial PPC campaign analysis, and our 30+ point list of marketing recommendations.

Subsequent statistic and organic tracking & recommendations are available on a Monthly or Quarterly basis:

Monthly MarketWatch reports - $80 per month
Quarterly MarketWatch reports - $125 per quarter

We would also be available to perform a Review-Analysis-Update of your existing pay per click campaigns or help you start a campaign to fill the gap on any niche marketing/organic placement.

For more information on getting your Web stats organized and putting a game plan in place for 2010, please contact Sharon Rowe (sharon@acorn-is.com).

Lisa Kolb, President and Co-Founder of Acorn IS submitted 10 topics for workshops to be considered for the 2010 conference. As published in the last PAII IQ Innkeeping Quarterly, 7 of the 10 topics were chosen.

• Google Gadgets Gone Wild
• Pieces Parts and Plug Ins
• Google Maps
• Build It and They Will Come… Or Will They?
• Find It, Claim It and BE SEEN in Google Local
• Become a Google Grease Monkey (Webmaster Tools)
• Managing your Online Reputation, Google Alerts, Twitter Alerts and More

With the new regulation applied by PAII this year that no speaker may speak more that 2 times independently, there are other great speakers in our industry picking up the remainder of the topics that we suggested. Some are panel driven, others independent lecturers. You don’t want to miss out on these learning sessions!

For registration and additional information logon to innkeepingshow.com.

Add-On 1: The dinner last year in Atlanta, GA during the PAII conference, organized by Acorn Internet Services, and supported by ResNexus and Bnbfinder.com was such a huge success, we are working hard to top it this year! Watch for a special E-News release before the end of January regarding what we have cooking!

Add-On 2: Another first last year was the independent "1-on-1 consultations" with a member of the Acorn IS team. This was available at no cost for attendees and we also opened it up to innkeepers in the area who were unable to attend the conference. Again this year, you will be able to sign up in advance to meet in a quiet location – off the trade show floor with a member of our Acorn team. (And, yes, we’ll continue to provide complimentary refreshments for those who sign up!) Registration and details will be available soon on our Web site.

Watch for our information to be published in the January 2010 PAII IQ Innkeeping Quarterly.

Mid Atlantic Innkeeping Conference and Trade Show
January 10 -13, 2010
www.midatlanticinnkeepers.com

CABBI InnSpire Conference and Trade Show
January 31-February 2, 2010
www..innspireconference.com

PAII Regional Conference in Austin, TX
March 8-11, 2010
www.innkeepingshow.com

Annie Buck
Annie joined Acorn in 2008 as a Pre-Development Manager.  Annie will help you gather all the materials needed to build you the Web site you’ve always wanted ... [Read More]